Toons are the main protagonists of Toontown Rewritten. They are depicted as colorful, joke-loving, and carefree characters, that keep the Cogs from turning the Toons' colorful world into a dark and depressing business dystopia.
There is a selection of nine Toon species that players are able to create. They include: bears, dogs, ducks, cats, horses, monkeys, mice, pigs, and rabbits. In Toontown Online, the bear, horse, pig, and monkey could only be created by subscribed players, but this limitation does not apply to Toontown Rewritten as the game is completely free.
The Toontown Species Election was announced to make its debut for Toontown Rewritten, which is an event that focuses on electing a new species. Toontown Online had several voting events from years past with three unreleased species that did not win.
- Main article: Gags
Unlike the Cogs, Toons can take a joke. Toons use all sorts of laughable jokes called gags to battle against the Cogs, knowing that they won't be able to resist the silliness. When progressing through the game by completing missions known as ToonTasks, Toons can train up to six gag tracks while leaving only one excluded. Every beginner Toon starts off with a level 1 gag from the Throw and Squirt track. Should a Toon run out of gags, they can visit Goofy's Gag Shop from any playground to purchase more gags; however, level 7 gags cannot be bought.
- Main article: Laff
Invented by Doctor Surlee of Loony Labs, laff is the Toons' health. Toons can complete ToonTasks, max their Cog Disguises, and gain all trophies from certain activities to increase their laff limit. Every beginner Toon starts off with 15 laff points and can go to a maximum limit of 137 laff points. As Tutorial Tom once said in the Toon-torial, a happy Toon is always a healthy Toon.
While battling against the Cogs daily to protect Toontown, Toons may participate in certain activites to gain jellybeans or to have loads of fun. Different activities include fishing, racing, golfing, trolley, gardening, and parties.
Toons can group up in all activities. When fishing, Toons can play the fish bingo together, which gifts them jellybeans when finished before time runs out. Another example is the trolley. Up to four Toons at a time can sit on the trolley to participate in multiplayer minigames.
At Chip 'n Dale's Acorn Acres, Toons can enjoy food on the picnic tables, or play games on the empty ones. These games are also included in yearly ToonFest events, where Toons can throw pies at Cog dummies, ride the merry-go-round under the ToonFest Tower, participate in various activities exclusive to ToonFest, and purchase ToonFest-themed clothing or accessories.
- Main article: NPC
NPCs (non-playable characters) are notable residents of Toontown who are characters run by a computer script rather than an actual person playing the game. There are various functions that NPC Toons carry out in the game, which include giving ToonTasks to player-controlled Toons, owning shops and being positioned in the playgrounds for promotional events.
- The term Toon is often used to describe a character in a cartoon (or sometimes animated) movie, series, or any other television-related item.
- Each Toon species has a different "howl" for whenever three O's are said in a row when speaking, or when using the speedchat phrase "Owoooo!"
- The monkey's is the least distinctive, as "ooo" is occasionaly used when a monkey says an invalid word in SpeedChat Plus.
- In Toontown Online, the pig, monkey, and bear did not originally exist. They were later added on in three different voting events.
- In Toontown Online, the cow, chicken, and goat were the three unreleased Toon species that lost several voting events. It is unknown if one of these species will be released in Toontown Rewritten.
- Sir Max mentioned that they will have another voting event after Toontown Rewritten opened to the public (which in fact did happen).
- Toons can have different statuses under their names. "Name Approved" means that a name has been approved for a Toon, "Under Review" means that a name is still being reviewed, and "Name Rejected" means that a name has been rejected from approval.
- If you requested a name for your Toon and unsure of why it has been rejected, try emailing email@example.com for an explanation on the matter, or simply continue requesting the name until it gets approved, as some staff members may have different perspectives of what is considered appropriate for the game.
- Although this is uncontrollable, a Toon's head will move to the direction of facing towards another nearby Toon. The same thing happens with NPCs as well.